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On most days a fast, light mobile page is a convenience. During a disaster it’s essential.
Lessons learned while building a high-fidelity AMP converter for a wide range of publishers.
As Google prepares to expand AMP links in search results, here’s a look at what AMP-enabled publishers are seeing today.
AMP is designed to drive engagement, but your analytics tools might be telling a different story. Don’t panic; read this.
Here’s a summary of how Google Analytics registers certain common metrics for AMP content.
With last week’s publication of the official AMP roadmap and this week’s first broad look at advertising performance on AMP...